Tag Archives: author branding

Author/Reader Events for Marketing

Last night I was a guest on a radio show hosted by Marsha Casper Cook. We spoke a great deal about marketing as an author. I’ve been in this industry a long time and have tried a lot of things, … Continue reading

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Advantages of Book Clubs

I love Book Clubs and Reader’s Groups! Last week, I was having a conversation with another author and the subject of Book Clubs came up. He asked what I thought the advantages were to being connected with a book club, and how … Continue reading

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How Not to Use Not

I spend a great deal of time reading books on writing and I’ve found a gem.  I know a lot of famous authors have referred people to this book, and I couldn’t agree more.  The book is The Elements of … Continue reading

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Graphic Ways to Build Your Brand as an Author

Many authors new to the published scene are astonished at how overwhelming the marketing piece to our industry is. Believe me, I’m still learning! In this blog post, I’m going to post a few tips that are necessary to begin to building … Continue reading

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To “CON” or “Not To CON”, That Is The Question #awriting #authors

I’m sitting here recovering after my most successful conference attendance as an author since becoming published. I just got back from Authors After Dark 2o15 in Atlanta, and I’ll tell you it was extremely successful. I met a ton of … Continue reading

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A Compelling Story Is Not Enough

I started a new book by a new author last night, and while it had a great hook, and the story began with a bang, it is already disappointing. Why? Poor editing. I am so disappointed for this writer. The … Continue reading

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Marketing Effectiveness: What’s Worked For Me #amwriting #bookpromotion

In all the years I’ve been an author and involved in the publishing business, I’ve tried just about every form of marketing. I’ve done online marketing through Twitter, Facebook, Goodreads, Google+, Pinterest and more. I’ve done virtual blog tours and … Continue reading

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